Billund is a municipality in south-west Denmark, in the county of Ribe on the peninsula of Jutland. The center of the Lego world lies in the Danish town Billund. Almost everyone who visits Billund for the first time exclaims: "Wow, it's all so new!" And they are quite right. Billund is a young town, a very young town. And a very special town which is absolutely worth a visit.